Starting Your Own Makeup Line with viaGlamour: A Comprehensive Guide for Instagram Influencers

If you've ever dreamed of creating your own makeup line, today's online platforms and manufacturing companies have made it easier than ever. One such company, viaGlamour, offers a unique and accessible way for Instagram influencers to monetize their platform by selling their own custom cosmetics. With the potential for business growth, increased sales, and improved online customer engagement, starting your own makeup line could be the right business move for you.

You can create your own makeup, skincare, and beauty products with viaGlamour. Try samples with your branding.

Free trial, then $49/mo
Natural cosmetics from Canada

Create your own products

Create your own makeup line with viaGlamour and accept payments in-person with your Square Terminal for your products.

viaGlamour is a cosmetics manufacturing company that provides a platform for individuals to create and sell their own line of natural beauty products. Their service allows you to customize not only the products themselves but also the packaging, creating a truly unique and personalized product range. Importantly, viaGlamour acts as your warehouse, shipping all of your customer orders directly, with zero minimum order, thereby making the process of starting your own makeup line less daunting and more attainable.

  • You can start an online store with viaGlamour where customers can shop your products and support your business from anywhere, anytime.
  • You can use the products you create with viaGlamour during your appointments. They'll all have your branding on the containers and makes your business look professional.
  • Set a portion of your business on autopilot by having an online store that generates you sales through Facebook, Instagram, Shopify etc while you focus on growing the core part of your business.

Private-label cosmetics, such as those you could create through viaGlamour, provide an avenue for individuals and businesses to launch their own branded products without the need for manufacturing expertise or facilities. This model is particularly appealing for Instagram influencers looking to monetize their large followings, as it provides an opportunity to sell personalized products directly to their audience.

Working with a cosmetic manufacturer like viaGlamour is an essential part of launching a private label cosmetics line. These manufacturers produce the products on your behalf, adhering to industry standards and regulations. They also handle the packaging and shipping, freeing you up to focus on product development, marketing, and engagement with your customers.

Instagram presents a wealth of marketing opportunities for those starting their own cosmetics line. As an influencer, you already have a built-in audience that knows and trusts your brand. With the right marketing strategies, you can leverage this to sell your products. Consider creating engaging content that showcases your products in use, hosting live makeup tutorials, or partnering with other influencers for giveaways or collaborations. Furthermore, Instagram’s shopping features allow you to sell your products directly from your posts and stories, making it easier for your followers to purchase your products.

When developing your cosmetics line, the choice of ingredients is critical. Consumers are increasingly interested in natural, sustainable, and ethically-sourced products. viaGlamour allows you to create custom natural products, providing an opportunity to cater to these consumer preferences. Make sure to highlight the quality and benefits of your ingredients in your marketing efforts, as this can help differentiate your products and attract more customers.

Before diving in, you might want to try samples from viaGlamour to ensure it's the right fit for your business. This can help you get a sense of the product quality and understand the customization options available.

Starting your own makeup line with viaGlamour can be an exciting and profitable venture for Instagram influencers. By taking advantage of the opportunities offered by private-label cosmetics, working with a reputable cosmetic manufacturer, and leveraging the marketing potential of Instagram, you can successfully monetize your platform and expand your business. Remember, the ingredients you choose for your products can have a significant impact, and trying samples from viaGlamour can be a crucial first step in this journey.

How can I sell through Instagram?

You should try samples of a custom product you make with viaGlamour to verify the quality of the products for yourself. It takes a few minutes to select samples and get an order shipped.

Try samples

TGet started on your own cosmetics brand effortlessly with viaGlamour. We offer the flexibility of no minimum orders for personalized products, the freedom to design your own packaging, and the assurance of natural ingredients sourced from Canada.

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Design the packaging

Upload your logo and preview how your products will look with your packaging design. Don't have a design yet? No worries. viaGlamour offers free design options for you to choose from.

Printed photo of bag being tossed into the sky on top of grass.

Accept orders online

You have the option to take customer orders online or buy products at wholesale prices for delivery to your business location. With viaGlamour, you can choose the method that works best for you.

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Design your website

We have partnerships with many website builders to help you create a sleek and appealing online checkout experience for your brand. In collaboration with viaGlamour, you can launch a Shopify store, a platform used by renowned brands such as Glossier and Kylie, for just $1 per month.

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Try a personalized sample with your logo

Upload your design and pick out your samples.
No contracts. Zero minimum orders.

or have viaGlamour setup your store on Shopify

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Create your own cosmetics + skincare. Zero minimum orders.

Products are made in Canada and ship worldwide.

Featured app on the Shopify App Store.

Call us at +1 (866) 217-1477

viaGlamourâ„¢, a registered trademark. viaGlamour is Canada's first on-demand cosmetics manufacturer, helping entrepeneurs create their own natural makeup line with natural ingredients. Launch your own cosmetics brand with zero minimum orders, international shipping, and custom packaging designs.